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INTELLECTUAL PROPERTY RIGHTS AND SOCIAL MEDIA

Author - Khushi Makwana*

ABSTRACT

In general, intellectual property rights relate to a collection of intangible assets held and legally protected by an individual or corporation from outside use or implementation without approved approval, such as invention, creativity, and contributions to the relevant area of expertise. The economic process, financial incentive, and motivation for advanced innovations engrained in the appropriate legal protection of Intellectual Property Rights demand expert, guided, and constantly updated assistance in the field of Intellectual Property Rights. With the tremendous rate of technical, scientific, and medical innovation that we are experiencing today, intellectual property has become increasingly crucial. Furthermore, developments in the global economic climate have had an impact on the creation of business models in which intellectual property is a key component in building value and prospective growth. Several new intellectual property legislations have been passed in India in order to fulfil international commitments under the WTO Agreement on Trade-Related Aspects of Intellectual Property Rights. As a result, intellectual property has become one of the world's largest and fastest-growing disciplines of law, necessitating the need for specialists to deal with IP.

Copyright is a broad sphere that encompasses innovations, creations, intellectual products in print, audio-visual, sign & symbol, and digital formats. Copyright is a tremendous stimulant for the social media industry, which is full of invention and innovation. Media platforms, including social media, employ creative ideas, pictures, sounds, scripts, and a variety of other tools and ways of communication for professional, commercial, and individual aspirations. All of these forms, which are generated by individuals and businesses with rigorous efforts in design, research, and development, need a significant expenditure.

These projects were built through the dedication of one’s time and money has yielded a profit to the creators and it has become a source of encouragement for everybody.


Keywords: Intellectual property rights, media law, copyright, media



Publication date and year: 15th July 2021

DOI Link:

Preferred Citation: Khushi Makwana, INTELLECTUAL PROPERTY RIGHTS AND SOCIAL MEDIA, Vol. I-II, 45-53(2021).


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* BA. LLB 4th year, New Law College, BVDU, Pune, Maharashtra, available at: khushimakwana6@gmail.com

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